HVA Group, a leading tea company in Sri Lanka, opened 3 exclusive tea boutiques in the Fujian Province & Beijing, China last week. The Beijing Pure Ceylon Tea Company of the Huichen Group, the joint venture partner is one of the leading industrial & construction giants in China with businesses around the world.

A speciality brand called “Infini- T” has been innovated under the Heladiv brand family to suit this top-of-the line customer base in China. “Infini- T” which is best quality tea from Sri Lanka will be served and sold at these new tea boutiques.

The tea boutiques were ceremonially opened under the patronage of His Excellency the Ambassador to Sri Lanka in China, Mr. Karunatileka Amunugama & numerous celebrities & top Chinese government officials. President of the Huichen Group, Mr. Hwang Ping, and the Chairman of HVA Group, Mr. Rohan Fernando, graced this momentous occasion.

This was the very first time a chain of exclusive tea boutiques has been opened with such hype in China. Sources confirmed that from the opening day sales have been very good and the demand for quality tea from Sri Lanka is high as the discerning Chinese tea drinkers see Sri Lanka as the best in the world. The long years of friendship between the two nations also form a great bedrock upon which this commercial venture is expected to thrive.

With the ceremonial opening of “Infini- T” exclusive tea boutiques in China, both Beijing Pure Ceylon Tea Company and Heladiv hope to open 20 more such boutiques in China by the end of the year leading up to 100 boutiques in the coming 2 years.

For Sri Lanka, this is the beginning of a proud journey where tea from Sri Lanka will transcend from being sold as value added tea packs into being an exclusive beverage that is both served and marketed at the most exclusive “Infini- T” branded tea boutiques in the world.

In a world where brands reign, now Sri Lanka Tea moves to a new level with “Infini- T” from Heladiv and the gigantic supporting strength of the Huichen Group, China.